The partnership comes one year after iHeart acquired the ad technology firm Triton Digital for $230 million. We are eager to help iHeartMedia, the world’s leading audio publisher, realize the true value of audio,” Amin, Sounder’s CEO, said. Sounder was co-founded by Kal Amin, formerly the vp of global business operations at Spotify, and Dan Daugherty, a former sales and operations manager at Google. “We’re excited to have iHeartMedia as a commercial partner and strategic investor. Co-Optional Podcast\TotalBiscuit 20170810 The Co-Optional Podcast Ep. Co-Optional Podcast\TotalBiscuit 20170803 The Co-Optional Podcast Ep. “Our partnership with Sounder underscores our commitment to innovation in audio advertising and our goal of creating more meaningful connections between advertisers and listeners.” Co-Optional Podcast\TotalBiscuit 20170727 The Co-Optional Podcast Ep. “It’s critical that we learn from the challenges advertisers have had with video and social media to deliver safety tools and controls that allow brands to customize their campaigns and ensure that their ads will be delivered at scale in a brand safe environment,” iHeartMedia’s chief data officer, Brian Kaminsky, said in a statement.
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